Job Advertising
How to Use Indeed for Free Job Advertising: A Step-by-Step Guide
Apr 6, 2025

Can You Post Jobs on Indeed for Free?
Yes—Indeed does allow free job advertising, but with important limitations. While sponsored (paid) listings get more visibility, employers can still post jobs for free and receive applicants. Free job posts are a great way to test hiring strategies or recruit for entry-level, local, or lower-competition roles.
What Is a Free Job Post on Indeed?
A free job post is a listing that appears in Indeed’s general search results but is not boosted by paid sponsorship. These unpaid listings are eligible to show up in relevant searches, but their visibility depends on:
Job location and title relevance
Demand and competition in your industry
Timing and frequency of job posting
Free listings typically receive fewer views than sponsored posts, but they can still attract great talent if done right.
Who Should Use Free Job Advertising on Indeed?
Free job advertising is best for:
Small businesses or startups with limited budgets
Companies hiring for local or part-time roles
Testing out job ad performance before sponsoring
Organizations filling niche or low-competition roles
How to Post a Job on Indeed for Free
Step 1: Create an Employer Account
Visit Indeed for Employers and create a free employer account.
Step 2: Write a Compelling Job Description
Include:
Clear job title
Key responsibilities
Required qualifications
Salary range (if possible)
Work schedule and benefits
Tip: Use keywords job seekers might actually search for.
Step 3: Select the “Post Job for Free” Option
At the end of the posting process, Indeed will offer you the choice to sponsor the job. Simply choose the “Post without sponsoring” option to keep it free.
Step 4: Monitor Performance
Log into your dashboard to:
View applicant stats
Filter or message candidates
Repost the job if visibility drops after a few days
Limitations of Free Job Ads on Indeed
While free job ads are useful, they come with a few limitations:
Reduced visibility compared to sponsored listings
May not appear consistently in search results
High competition can push your listing down quickly
Limited reach for high-volume or specialized roles
Pro Tips to Maximize Free Job Listings
Use clear, specific job titles (e.g., "Remote Customer Service Specialist" vs. "Customer Support")
Add location and salary details to attract more clicks
Refresh your post every 3–5 days to stay visible
Share your free job ad on social media or other channels
Respond to applicants promptly to boost engagement
Want More Reach Without the Cost?
If you're looking to go beyond Indeed without breaking the bank, try Zepply.ai. Our platform helps you:
Create optimized job ads in seconds
Publish them to multiple free job portals automatically (including Google Jobs)
Reach passive candidates via AI-driven sourcing
Start free today with Zepply.ai: app.zepply.ai/start
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